On Sunday, January 21, 1776, in a small New England church, Pastor Peter Muhlenberg delivered one of the most dramatic sermons of his career. Muhlenberg’s text for the day was […]
Content is essential to your business becoming (or remaining) an industry leader. It’s fast becoming a differentiator as more and more customers do their research online and make purchasing decisions […]
Marketing can be one of your largest business expenses, particularly if you’re unknown and just starting off. If your business has a storefront on a well-traveled Main Street, you’re in […]
David and Goliath is a great story, but let’s be honest, when it comes to small business the story often doesn’t have the same ending. We’ve watched it as local […]
Part of telling your business story – and encouraging customers and potential customers to know, like, and trust you – is to share personal things that your audience can identify […]
Marketing is dead. At least traditional marketing is. People don’t want to be cajoled, tricked, or begged into buying from you. 81% of buyers research the options before talking to […]
Email’s is considered by some as the bane of the modern business world. I get hundreds of emails a month, both personal and business. My inbox typically has over a […]
Image credit via Creative Commons In 1832, George Muller arrived in Bristol, England to take charge of a small church called Bathesda Chapel where he served for 64 years until […]
(c) Can Stock Photo / dizanna Digital marketing, or web marketing, and social media have a very low cost to entry but that doesn’t mean we should ignore tracking our investment […]
